Smile Dental Care | healthcare
Dental Practice Dominates Local Search in 90 Days
Charlotte, NCSingle-location dental practice3 months engagement
Local SEOGoogle AdsWeb DesignReputation Management
Challenge
Smile Dental Care opened in a competitive suburban area with 15+ established dental practices nearby. As a new practice, they had no online presence, no reviews, and were invisible in local search. They needed to fill their schedule quickly to cover overhead costs.
Solution
We launched an aggressive local visibility campaign:
Google Business Profile: Created and fully optimized their GBP with professional photography, service descriptions, and appointment booking link.
Review Generation: Implemented automated review requests after appointments, quickly building to 50+ reviews in 90 days.
Local SEO: Optimized website for "dentist near me" and neighborhood-specific keywords. Built citations on 75+ directories.
Google Ads: Launched local campaigns with a focus on new patient specials and emergency dental services.
Content Marketing: Created condition-specific pages (teeth whitening, dental implants, etc.) targeting local search terms.
Results
+1,400%
New Patients/Month
3 → 45
First page
Google Maps Position
Not ranked → #1 for 12 keywords
From zero
Google Reviews
0 → 67 (4.9 stars)
+3,500%
Website Visitors
50/mo → 1,800/mo
+2,300%
Phone Calls
5/mo → 120/mo
“As a new practice, I was terrified we wouldn't be able to compete with established dentists in the area. PxlPeak got us to the top of Google in just 3 months. Now patients tell us they chose us because we had the best reviews and showed up first in their search.”
Dr. Sarah Mitchell
Owner, Smile Dental Care
