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Caring Paws Veterinary Hospital | veterinary

Veterinary Clinic Grows New Patient Base 340% in 8 Months

San Antonio, TXFull-service veterinary clinic (4 veterinarians)8 months engagement
Local SEOWeb DesignReputation ManagementLead Generation

Challenge

Caring Paws Veterinary Hospital had been serving San Antonio for 15 years but was losing market share to newer clinics with modern facilities and aggressive marketing. Their longtime clients were aging out (and their pets with them), and new pet owners weren't discovering the clinic. Their online presence was minimal—a basic website with no online scheduling, and a Google listing with only 34 reviews. Corporate veterinary chains were spending heavily on advertising, making visibility increasingly difficult.

Solution

We developed a comprehensive local marketing strategy for pet owners: Website Modernization: Built a new website with online appointment scheduling, new pet registration, and detailed service pages for specialties (dental, surgery, wellness plans). Google Business Optimization: Completely revamped their Google Business Profile with professional photos, service listings, and a system for regularly posting pet health tips and clinic updates. Local SEO Domination: Created neighborhood-focused landing pages for San Antonio areas (Alamo Heights, Stone Oak, Medical Center) and optimized for "vet near me" and emergency searches. Review Generation Campaign: Implemented post-visit review requests that quadrupled their review count while maintaining a 4.9-star rating. Pet Parent Content: Launched a blog with pet health tips, seasonal care guides, and breed-specific information that attracted organic traffic and positioned vets as trusted advisors. Social Media Presence: Built Instagram and Facebook presence showcasing patient photos (with owner permission), staff spotlights, and behind-the-scenes content that humanized the practice.

Results

+340%

New Patient Registrations/Month

25110

New channel

Online Appointments

0165/month

+450%

Google Reviews

34 (4.4 stars)187 (4.9 stars)

+713%

Website Traffic

800/month6,500/month

+97%

Monthly Revenue

$145,000$285,000

We watched new clinics with half our experience steal our potential patients because they showed up on Google and we didn't. PxlPeak changed everything—we're now the top-rated vet in our area with more new patients than we've ever had. The online scheduling alone was transformative. Pet parents expect to book online now, and we finally let them.

Dr. Maria Santos

Owner, Caring Paws Veterinary Hospital

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